Introducing Sumedha and Brakefree!

March 16, 2017

Brakefree, a brainchild of Sumedha Mahajan, is probably the first high impact sportswear brand that addresses the needs of Indian women. If you’ve ever struggled with finding the right workout tees, bras, tights, capris, etc., you know what we’re talking about here. The pain is real, ladies!

However, thanks to Sumedha, we don’t have to worry anymore, or wear those ugly, uncomfortable, round-neck t-shirts with cotton pyjamas. How awesome is that!?

Meet Sumedha Mahajan

Renowned author of β€˜Miles to Run Before I Sleep’, Sumedha has come a long way from the quaint bylines of Amritsar to the hustle bustle of Mumbai. She isn’t stopping anytime though!

Here’s Sumedha’s story, in Sumedha’s words, by Sumedha:

β€œI am an endurance runner, and was only woman in the record setting Greenathon, covering 1500 kms from Delhi to Mumbai. It was a life changing experience - even though I had completed many runs in different parts of the world. On Indian highways, a woman in shorts, often stumbling, dealing with bruises and other personal hygiene issues, was an unseen and unheard of phenomena. It bolstered my resolve to stick to my faith, and to keep running. Not only for myself but for all women out there who have always been told that they are not good enough, strong enough or fit enough.Β 

I run my own business consulting agency along these lines and because of my book, I have been interacting with women across India and I realised the biggest problem - we don't have proper sportswear. Most of us are forced to wear men's sportswear due to lack of options. I shared their concerns with reputed sportswear brands but it was like talking to the wall.Β Β I was told - β€œIf you are so concerned about what women athletes and fitness enthusiasts wear in India, why don’t you make some yourself?” And that’s exactly what I decided to do.Β I decided to do something for hundreds of women out there who are not even on the radar of these brands.”

Β 

Meet Brakefree

"When the winds are against women, we build our own kites to fly” - this is what Brakefree endeavours to achieve with its premium quality, high impact sportswear.

β€œWhen all the major brands turned their backs on me, I decided to make my own brand of sporting wear for Indian women” says Sumedha, when talking about the inspiration behind her brand.

She once fought against all odds to pursue her passion, and is once again battling them to establish authentic women’s sportswear in theΒ country. Brakefree is the first Indian brand to fight for the cause of ensuring that women don't have to "adjust" anymore. Earlier, sportswomen wore whatever garment was available in the market and if not that, they wore men’s sportswear to their events which, needless to say, were uncomfortable and barely suited for their needs. But now, they can don a pair of High ImpactΒ Champion Tights, top those with a High Impact Anti-Odour Tee and underneath that, a High Impact Non-Bouncy Bra, and be unstoppable, comfortable, confident and perform as champions .

With Brakefree, our proud Indian sportswomen can breathe a new life, where they are Reborn to Win!



Size Chart

BRA- Size Chart

Size

XS

Small

Medium

Large

X- Large

Chest

34.5-36’’

36.5-38”

38.5- 40”

40.5-42”

42.5-44”

88-91cm

89-91cm

94-94cm

99-101cm

104-106cm

Waist

25 -26”

27-28”

29-30”

31-32”

33-34”

64-66cm

69-71cm

74-76cm

79-81cm

84-86cm

Β 

HIGH IMPACT CHAMPION CAPRIS - Size Chart

Size

X- Small

Small

Medium

Large

X- Large

Waist

25-26”

27-28”

29-30”

31-32”

33-34”

64-66cm

69-71cm

74-76cm

79-81cm

84-86cm

Hips

35-36”

37-38”

39-40”

41-42”

43-44”

89-91cm

94-96cm

99-101cm

104-106cm

109-111cm

Length

25.5”

26”

26.5”

27”

28”

65cm

66cm

67cm

69cm

71cm

Β 

HIGH IMPACT CHAMPION TIGHTS - Size Chart

Size

X- Small

Small

Medium

Large

X- Large

Waist

25-26”

27-28”

29-30”

31-32”

33-34”

64-66cm

69-71cm

74-76cm

79-81cm

84-86cm

Hips

35-36”

37-38”

39-40”

41-42”

43-44”

89-91cm

94-96cm

99-101cm

104-106cm

109-111cm

Length

36.5”

37.25”

38”

38.75”

39.5”

53cm

55cm

57cm

60cm

62cm

Β 

HIGH IMPACT FEARLESS SHORTSΒ  - Size Chart

Size

X- Small

Small

Medium

Large

X- Large

Waist

25-26”

27-28”

29-30”

31-32”

33-34”

64-66cm

69-71cm

74-76cm

79-81cm

84-86cm

Hips

33 -35.5”

36-38.5”

39-40”

41-42”

43-44”

89-91cm

94-96cm

99-101cm

104-106cm

109-111cm

Length( with waist band )

9.8”

10”

10.6”

11.0”

11.4”

25cm

26cm

27cm

28cm

29cm

Β 

TEES- Size Chart

Size

XS

Small

Medium

Large

X- Large

Chest

33 -34’’

35-36”

37- 38”

39-40”

41-42”

84-86cm

89-91cm

94-94cm

99-101cm

104-106cm

Waist

25 -26”

27-28”

29-30”

31-32”

33-34”

64-66cm

69-71cm

74-76cm

79-81cm

84-86cm

Length

24.5”

25.5”

26.5”

27.5”

28.5”

62cm

65cm

67cm

70cm

72cm

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